Vacancy expired!
Job Description
DAY-TO-DAY
Department Auditing
- By request from CMs via Google Sheet, completes full account/specific campaign type audits for fresh ideas, growth opportunities, downward trends, etc
- Can complete competitive insights analysis + creative analysis
- Responsible for & completes “hot client” audits on-demand
- Can complete Breakeven analysis
Best Practices & Training Program Initiatives
- Helps organize & instruct Google Coordinator Bootcamps
- Helps organize best practices initiatives & creates corresponding documents/worksheets
- Collaborate with internal team to ensure consistency across SEM Initiatives Tracker
SKILLS & CONCEPTS
- Product expert across Search, Display/DSC, Shopping & YouTube
- Demonstrates understanding of campaign type fundamentals/advanced strategies, by-funnel strategies & performance, bid strategies, etc
- Getting more familiar with core concepts related to LTV & advanced business growth concepts:
- AOV
- LTV
- LTV > CAC
- Growth Profit
- Target Margin
- Understanding how to use the following tools to complete audits:
- Keyword Planner
- Google Trends
- Competitive Analysis Tools
- Understanding audience insights & how to leverage
Additional Information
Employees from diverse or underrepresented backgrounds encouraged to apply. Dentsu (the "Company") is committed to a policy of Equal Employment Opportunity and will not discriminate against an applicant or employee of the Company, on the basis of age, sex, sexual orientation, race, color, creed, religion, ethnicity, national origin, alienage or citizenship, disability, marital status, veteran or military status, genetic information, or any other legally-recognized protected basis under federal, state or local laws, regulations or ordinances. Applicants with disabilities may be entitled to reasonable accommodation under the terms of the Americans with Disabilities Act and/or certain state or local laws. A reasonable accommodation is a change in the way things are normally done that will ensure an equal employment opportunity without imposing an undue hardship on the Company. Please contact [emailprotected] if you need assistance completing any forms or to otherwise participate in the application process or to request or discuss an accommodation in connection with a job at the Company to which you are applying.
Vacancy expired!