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Catering Sales Lead - SacramentoRemote Home Office Position in CaliforniaBased out of East California Bay area, the Catering Sales Lead is the field sales leader for catering and delivery. Responsible for planning, developing and growing catering sales within one or more assigned regions inclusive of all industries in B2B as well as building catering sales with B2C. Must display and coach sales behaviors to achieve sales targets of catering and delivery, and to help establish/maintain Red Robin as the choice for catering.Essential Functions
Works directly with Catering Sales Manager, GMs and Team Members within the restaurant to achieve annual sales targets
Creates sales strategy within assigned region(s) utilizing techniques and tools to acquire new business and retain current business
Forecasts future catering opportunities to reach business plan goals
Effectively executes all steps in the established sales cycle process
Develops and produces hot leads provided by CRM and other lead sources
Improves local store catering sales for assigned market and builds brand recognition for Red Robin catering through different mediums, following the sales process, working collaboratively with other departments and utilizing assigned sales tools
Identifies sales opportunities, primarily via telesales, by becoming a market expert through exploring major events and activities and utilizing techniques for new and repeat customers within the business sector
Plans menus, orders, and deliveries with Guests and uses the opportunity to utilize suggestive selling techniques and reinforce Red Robin’s quality products and services
Creates new opportunities and maintains all customer records within the CRM database
Analyzes current trends and results using sales data and reporting to achieve annual sales targets
Utilizes daily sales logs to record progress and shares successful techniques and practices with peers and leadership
Maintains on-going contact with catering Guests to build sales through thank you letters and follow-up calls seeking sales feedback on orders and referrals
Effectively demonstrates required sales techniques to build sales and provide ongoing support of Guests and gain repeat orders
Ensures Guest complaints are resolved by investigating problems, developing solutions, and makes recommendations to leadership for improvement in the catering process based on Guest feedback and analysis of CRM data
Drives from residence to conduct field day, canvassing in assigned trade area and meeting face-to-face with Team Members a minimum of 1-2 times per week or as sales dictate
Executes tastings with potential Guests as needed to include site visits and transportation of food
Manages the sales cycle, quotas, customer follow-up and service requests for all Guests
Manages multiple projects at once
Qualifications:
Minimum 5 years catering sales experience, preferred
Knowledge of CRM system such as Salesforce, Sales Cloud, Monkey Media
Associate’s degree or higher preferred
Must be at least 18 years of age
Have a valid state driver’s license with an acceptable motor vehicle record absent restrictions that do not pose safety risks given the essential job functions
Have a reliable vehicle and proof of auto insurance
Energetic, friendly attitude and exceptional guest service skills required
Knowledge, Skills and Abilities:
Must be able to effectively and concisely communicate, read and write the English language fluently and clearly
Must be able to perform basic math skills including addition, subtraction, multiplication and division)
Must have excellent listening skills
Ability to convert leads to recognized revenue
Ability to accept responsibility and be accountable for decisions and actions
Has strong knowledge of commonly-used concepts, practices, and procedures in a restaurant and catering
Relies on experience and judgment to make effective decisions
Strong interpersonal and communication skills
Exhibits teamwork at all times
Ability to work in a fast-paced environment
Excellent organization and problem-solving skills
Ability to analyze sales reports and make judgments on strategy to increase catering sales
Red Robin is an Equal Opportunity & E-Verify EmployerCompany: Red RobinReq Number: 20190425.R-003547Updated: Thu, 25 Apr 2019 00:00:00 +0000Location: Elk Grove,CA
Vacancy expired!