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Intro: Facebook's mission is to give people the power to build community and bring the world closer together. Through our family of apps and services, we're building a different kind of company that connects billions of people around the world, gives them ways to share what matters most to them, and helps bring people closer together. Whether we're creating new products or helping a small business expand its reach, people at Facebook are builders at heart. Our global teams are constantly iterating, solving problems, and working together to empower people around the world to build community and connect in meaningful ways. Together, we can help people build stronger communities - we're just getting started.Summary: Facebook is seeking a Product Marketing Manager for the New Product Experimentation team. The ideal candidate will have a track record of shaping new product strategy and roadmaps, a strong understanding of building “0 to 1” products, and a strong understanding and vision for how we can better meet the needs of people. You will work most closely with product & engineering teams along with cross-functional partners like marketing, marketing science and partnership teams. You will conduct market-needs assessments and competitive research to influence product roadmaps, develop and execute global launch plans to bring product experiments to target markets. The candidate must demonstrate a vision for rapid product experimentation, savvy digital marketing, exhibit problem solving, analytical, communication, and product positioning skills, thrive in ambiguous environment and drive impact across multiple teams.Required Skills:
Drive product strategy bridging short-term execution and long-term vision
Identify product opportunities through customer interviews and qualitative and quantitative analysis
Produce market assessments including competitive analysis, customer segmentation, and product requirements
Work closely with the product management and engineering team to deliver world-class products, including driving prioritization decisions
Manage product alphas and betas to direct product refinements and identify critical customer needs that must be met by the product in order to launch
Develop the go-to-market strategy for product experiment releases, and be able to execute those plans
Coordinate and manage cross-functional teams including marketing communications and PR
Work across other teams at Facebook to ensure there is alignment in product and business objectives
Minimum Qualifications:
5 or more years of experience with product strategy, product marketing, or management consulting
Experience with analytics and marketing/advertising
Experience communicating and simplifying concepts
Organization and interpersonal experience with experience setting priorities that solve problems and take on multiple tasks
Experience working in a cross-functional team
Preferred Qualifications:
People skills and experience working independently in a dynamic, rapidly changing workplace
Technical degree or experience in technical products
Experience with A/B testing tools (e.g SplitMetrics, etc.)
Experience marketing Mobile Apps
Experience marketing to global markets
Industry: InternetEqual Opportunity: Facebook is proud to be an Equal Opportunity and Affirmative Action employer. We do not discriminate based upon race, religion, color, national origin, sex (including pregnancy, childbirth, or related medical conditions), sexual orientation, gender, gender identity, gender expression, transgender status, sexual stereotypes, age, status as a protected veteran, status as an individual with a disability, or other applicable legally protected characteristics. We also consider qualified applicants with criminal histories, consistent with applicable federal, state and local law. Facebook is committed to providing reasonable accommodations for candidates with disabilities in our recruiting process. If you need any assistance or accommodations due to a disability, please let us know at accommodations-ext@fb.com.
Vacancy expired!