Vacancy expired!
- Synthesize information across a wide variety of insight sources including campaign marketing/media performance, customer analytics, findings from A/B tests
- Proactively identify gaps and opportunities in Logitech's marketing activities and use data to communicate recommendations to improve marketing performance to stakeholders/business groups
- Help develop compelling & stories that convey the relevant insights to various internal stakeholders & business groups (e.g. marketing, sales, web, senior management)
- Conduct detailed customer analysis to understand consumer behaviour, e-commerce and journey workflows and help mould the marketing strategy
- Provide input on new tagging efforts / marketing tracking support based on findings
- Support the internal media team and external agencies on campaign-level tracking as necessary
- Present findings and recommendations to business stakeholders
- Create dashboards and ad-hoc reports as needed
Vacancy expired!