Marketing Analyst Specialist

DescriptionThe Creative Group is looking to hire a freelance Director level Marketing Analyst to assist with an advertising agency client in Playa Vista. The ideal Marketing Analyst candidate will have strong expertise in customer/loyalty marketing programs including knowledge of email/direct mail data and must be comfortable partnerting directly with clients and managing stakeholder expectations. This individual will split time working with the main office in Playa Vista and working onsite with their client in El Segundo.What you’ll do (Responsibilities): Serve as day-to-day analytics partner to the clients, using excellent communication and strong presentation skills internally and with clients of all levels.o Lead deliverables relevant to our CRM analytics platform for one of the agency’s largest accountso Identifying and maximizing key customer experience touch points and measuring ROI to prove ito Drive the use of data to create a strategic analytics framework for cultivating and producing insights that build our clients’ brandso Support the development of metrics, dashboard reports and campaign test design Oversee the analytics strategy and reporting on complex email/direct mail engagement programs — from planning to development to execution to evaluation — through dashboard development and tracking/measuring deliverables. Counsel clients on business opportunities, providing strong recommendations on project and partnership priorities Perform data analysis, effectively summarizing findings and sharing actionable applications with colleagues and clients Collaborate extensively with in-house creative, technology, and account management teams adding more value to all client relationshipsWhat you’ve got (Qualifications): 7+ years work experience in customer analyticso 2+ years specifically in CRM analytics preferred (email/direct mail/loyalty/retention)o in-house marketing agency experience highly preferredo Post-graduate degree in a quantitative field or MBA preferred Excellent knowledge of desktop applications and software used for data analysis, manipulation and visualization:o MS Office: Excel, Word, PowerPoint, Outlooko SQL expertiseo Tableau is nice to have In-depth understanding of analytics, database and technology platforms, and media channels Experiential knowledge of multi-/cross-channel and digital marketing techniques for:o Testing and evaluation of campaign elementso Tracking and measurement of campaign metricso Analysis and reporting of campaign metrics Ability to anticipate client needs and ensure our approach and creative solutions are linked to client objectives with supportive datato apply, please submit your resume to kendall.simon@creativegroup.comRequirements-CRM/Direct mail/email analytics experience-advertising agency experience-ability to work onsite in Playa Vista/El Segundo, immediately, freelance.to apply, please submit your resume to kendall.simon@creativegroup.comAt TCG, we’re committed to you from the moment you sign up. We won’t make you work a certain number of hours or fill out piles of paperwork before we commit to you and your professional future. We believe it’s important to spend time with you from the beginning in order to assess your skills, determine your strengths and figure out the type of work you want to do. Our trained staffing professionals understand that you have a real passion for your work and do their best to find opportunities that are the best fit for you. And we don’t stop there. We’re also available to help with your career questions, provide tips on improving your portfolio and acing interviews, and more. Plus, as one of our registered candidates, you’ll have access to thousands of online training courses and books – and of course, everything is free and available when you need it.Apply for this job now or contact our branch office at 888.490.5565 to learn more about this position.All applicants applying for U.S. job openings must be authorized to work in the United States. All applicants applying for Canadian job openings must be authorized to work in Canada.© 2019 The Creative Group. A Robert Half Company. An Equal Opportunity Employer M/F/Disability/Veterans.By clicking 'Apply Now' you are agreeing to Robert Half Terms of Use.Salary: $39.59 - $45.84 / HourlyLocation: Playa Vista, CADate Posted: November 7, 2019Employment Type: TemporaryJob Reference: 00320-0011247525Staffing Area: The Creative Group