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Job Description Job Title : Senior Solution Engineer (Digital Analytics) Our client is one of largest retailers in the world. Yet their IT department is nimble and dynamic and works with cutting edge technologies. They are currently trying to fulfill an urgent role for a Senior Solution Engineer (Digital Analytics). Position Logistics: Start ASAP Duration: 6-12 months Location: PLeasanton, CA Candidate should be Local to Bay Area OR Willing to relocate to CA post covid. Position Purpose This role requires the candidate to design, develop, and test Digital Analytics implementations within company's web and mobile content, application, and eCommerce platforms. The candidate also needs to be able to support and maintain the web analytics capabilities for the content and back-end data warehouse platforms. Candidates with strong conceptual understanding of Digital Analytics in general and hands-on experience in Adobe Analytics or Google Analytics, are encouraged to apply for this position. Key Responsibilities include, but are not limited to:
- Design and develop Adobe Analytics/ Google Analytics solution and technical implementation documentation for web and app platforms
- Assist Product and Marketing Teams in defining business critical KPIs for Digital analytics reporting
- Ensure data accuracy with on-going QA, audits and data integrations across internal teams, multiple systems, technologies and external vendor tools and applications
- Provide a leadership role in the evaluation and use of web analytics capabilities to maximize insights into the use and effectiveness of digital platforms.
- Administer the Adobe Analytics product from top to bottom - variables, processing rules, classifications, marketing channels, data feeds, Mobile Services, etc.
- Partner with Product and Marketing teams to guide the implementation of 3rd party marketing pixels via Adobe Launch
- Learn and advise on Adobe Analytics integration opportunities and best practices with other Adobe tools such as Adobe Target, Adobe Campaign Manager, Adobe Experience Manger, etc.
- Lead collaboration sessions among IT Engineering teams and Product groups to facilitate optimal tagging, reporting and analytics capabilities.
- Build and execute tagging test cases to ensure that the appropriate metrics are being collected by Adobe Analytics and fed into the enterprise data warehouse
- Administer the Adobe Admin Console privileges for all Users and User Groups for Adobe Analytics, Google Analytics & Adobe Launch
- Bachelor's degree in Computer Science, or equivalent work experience
- 5+ years' experience in hands-on Adobe Analytics or Google Analytics implementation role, creating Adobe/Google Analytics implementations for web and mobile apps, including reporting and data feeds
- 5+ years HTML, JavaScript, Web Service, and OOP experience and developing or supporting J2EE eCommerce web applications preferred
- 2+ years in Analytics data design, administration and technical leadership role
- Debugging/Testing Analytics implementations on web and mobile apps with debugging tools like Charles Proxy, Fiddler, etc.
- Strong troubleshooting skills with an ability to quickly diagnose complex production issues
- Passionate about maintaining quality solutions and providing superior customer service
- Innovative thinker with a passion to solve challenging problems.
- Strong knowledge of eCommerce and web development practices, tools
- Proven skills communicating across distributed teams and at various levels of an organization
Vacancy expired!