Marketing Audience Analyst job vacancy

Vacancy expired!

Marketing Audience Analyst

Position is currently Remote until further notice but will be 100% Onsite in the futureYou will collaborate with leadership to enhance and support our current data management platform (DMP) by building traits and segments, pushing them to our advertising department, and ensuring best-in-class data integration across the organization.You will also support the creation of new methodologies of data analysis and will be part of optimizing our Customer Data Platform. This is a unique opportunity to grow your DMP expertise and impact not just the Marketing department, but the entire company.

RESPONSIBILITIES

Create and modify existing traits and segments in our data management platform to be used for marketing activities
Manage ongoing Data Management Platform (DMP) reports and respond to ad-hoc requests from internal stakeholders
Maintain the attributes of our DMP Customer Profile
Collaborate with our Advertising and Integrated Marketing teams on complete data onboarding, routine DMP audit/inventory exercises, and ensure DMP strategy is executed timely
Deliver actionable ad-hoc reports or standard dashboards that show key performance indicators, identify areas of improvement, and display root cause analysis of problems

Vacancy expired!

ID	#20065374
State	California
City	Redlands
Job type	Permanent
Salary	USD $80,000 - $100,000 80000 - 100000
Source	Prosum
Showed	2021-09-22
Date	2021-09-20
Deadline	2021-11-18
Category	Marketing/advertising/PR
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Job Details

Marketing Audience Analyst