Vacancy expired!
A direct client of Atrilogy Solutions Group is in search of a Marketo Solution Architect to join their team in Remote, CA (Fully Remote). Role: Marketo Solution Architect Location: Remote, CA (Fully Remote) Duration: Ongoing Contract Responsibilities: The Marketing Automation Specialist is responsible for managing the marketing automation platform (Marketo) and fully leveraging its capabilities. Working closely with the core engineering team to build the strong foundation in marketing automation and will be tasked with creating, implementing, and improving best practices ensuring continual enhancement of digital marketing efforts. Person should have good experience in doing large scale lead data migration from one market instance to another. The ideal candidate is technical, organized, results driven, has strong attention to detail and has a passion for digital applications.
PRIMARY RESPONSIBILITIES- Manage all technical aspects of Marketo; recommend and build the appropriate marketing tech stack in support of demand gen programs
- Establish and maintain scalable processes that ensure best practices in campaigns and lead management
- Update and optimize existing architecture within Marketo for improved lead processing, scoring, hygiene and performance
- Educate and implement email best practices for all external communications
- Oversee the processing of all new leads entering the database and being passed to sales
- Ensure seamless integration and lead management data processes including Data Migration between Enterprise system and Marketo/SalesForce
- Around 7-10+ years marketing automation experience in Marketo
- Marketo Certified Expert preferred, but not required
- Expert knowledge of database management concepts and best practices
- Must have superior communication skills, both written and verbal
- Must be highly organized and self-motivated with a sense of urgency
- Bachelor's degree in marketing or related field
- IT staffing and placement such as Project Managers, Agile/Scrum Masters, Business Analysts, DBAs, Software Engineers, Mobile Developers (iOS, Android), DevOps, Automation, QA, Systems & Network Engineers, Cyber Security / Information Security Specialists, ERP, CRM, Business Intelligence, Data Warehousing, Big Data and Creative (UI/UX, Web Design)
- Operational staffing and placement of Accounting/Finance, Human Resources, and Marketing professionals, as well as Information Technology resources.
Vacancy expired!