Vacancy expired!
- Defining and owning the operating model and rhythm of the team.
- Own the planning processes and cycle to ensure we are driving towards a clear strategy in a coordinated way.
- Implement a project management and quality assurance methodology for the team.
- Identify process improvement opportunities and ways to enable the team to do more work in less time.
- Own the deployment of our email design system in Marketo that has been designed by our marketing and creative partners.
- Establish a roadmap for the marketing automation infrastructure for the next three years and work with appropriate internal and external resources to execute against the plan.
- Manage team to execute programs, emails, landing pages, workflows, smart lists and reports for all marketing programs.
- Manage all email communications and email calendar for all internal and customer facing communications.
- Have a "been there, done that" experience level with Marketo and other email tools so that we can imagine a future where our use cases go beyond Marketo's core competencies.
- Have enterprise experience developing component-based email templates and the process improvement to ensure that marketing isn't "recreating the wheel" for every email.
- Strong Track record of leading teams of SMEs to elevate brand and penetration amongst the largest, most strategic players through insight driven marketing programs.
- Expertise with Adobe Marketing Suite, Adobe Experience Cloud, and Marketo.
- Experience managing leaders with direct accountability of employees.
- Assisting with strategy an execution on Marketo implementations and ongoing platform optimizations.
- Successful experience developing credible and repeatable insight-driven Customer Success programs that elicit elevated revenue growth.
- Exceptional presentation skills, including ability to create and deliver compelling PowerPoint presentations to executive audiences.
- Strong foundation in modern marketing concepts and tools including ABM, Digital, data acquisition, A/B testing, buyer personas, buyer's journeys, lead nurturing, marketing automation platforms, sales automaton platforms, waterfall optimization and inbound marketing.
- Upholding the standardized QA process across subsidiaries.
- Demonstrated ability to leverage the power of digital technologies (MAP, SFA, etc.) in demand creation is essential for this role.
- Superior understanding of product portfolio, key segments, target customers, customer challenges, buyer profiles, and buying criteria.
- Exceptional internal and external communication skills including copywriting, editing and proofing.
- Strong financial skills and analytic competence, including the ability to develop business cases.
- Excellent negotiation skills and managing creative agencies, is essential.
- Bachelor's degree or equivalent required and MBA Preferred.
Vacancy expired!