Vacancy expired!
The client is in charge of all advertising and marketing efforts to ensure that world-class communications are developed and executed flawlessly.The Design Team is in charge of the design and art direction of essential communications across Retail, Channel, Packaging, Keynote, and Events, including product launches and seasonal campaigns. A key goal of the Design Team, which works in a highly collaborative approach, is to define the look and feel of all product visuals through experimentation, critical thought, and exceptional attention to detail.Hardware Art Directors are extremely versatile and experienced creatives who assist define the hardware's visual vernacular across all marcom deliverables, both moving and still. We strategize the method for final execution of deliverables with all internal functional teams and external vendors, then art direct the final hardware in those deliverables.
Description- 3D Asset:- Partner with other teams and designers to develop materials that are accurate to the hardware but also conducive to image production throughout the life of the product- Examples are determining the grain size and depth on the bead blasted aluminum, determining refraction amount on glass, and dialing in the shader's color to match the ID-approved targets- Packaging:- Create WIP hardware images with the Design Team for visualizing purposes while the final 3D asset is being developed.- Responsible for art directing final hardware- Work with the Design Team and other teams on hardware and color.- Control Angles:- Based on knowledge of the product and the focus of the launch, propose control angles to be produced- Partner in the Art direction of the reference photography shoot to establish proposed lighting then present proposed lighting direction to the ID design team- Create RGB color targets with the color designers to be used throughout the life of a product- Partner in the Art direction of lighting, material execution, color for final control angles being made by production- Art direct CMYK proof color targets with print vendor- Create control angle usage guide for use throughout launch for print, interactive and video (no wet-look /with wet-look, needs reflection, needs screen glow, etc.)- Brief all function teams on approved control angles before their work kicks off- Campaign:- Work closely with Design Team throughout the development of campaign images- Brainstorming creative and advising on elements you have established with other teams- Partner with the Design Team to art direct all hardware, both still and animated, for print, video, interactive, and keynote- Final approval, focused on accuracy and consistency, is needed before any asset can be distributedEducationBachelors degree preferred.About the Client The client is an Equal Opportunity Employer that is committed to inclusion and diversity. We also take affirmative action to offer employment and advancement opportunities to all applicants, including minorities, women, protected veterans, and individuals with disabilities. The client will not discriminate or retaliate against applicants who inquire about, disclose, or discuss their compensation or that of other applicants.Vacancy expired!