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ID #23981688
State Delaware
City Wilmington
Job type Permanent
Salary USD TBD TBD
Source Ciber Global LLC
Showed 2021-12-07
Date 2021-11-21
Deadline 2022-01-20
Category Et cetera
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SEO Strategist

Delaware, Wilmington, 19850 Wilmington USA

Vacancy expired!

Make a difference Ciber Global wants you. Come build new things with us and advance your career. At Ciber Global you'll collaborate with experts. You'll join successful teams contributing to our clients' success. You'll work side by side with our clients and have long-term opportunities to advance your career with the latest emerging technologies. Job Description:

  • The SEO Strategist will be part of team to implement strategies and oversee the execution of organic (non-paid) Search Engine Optimization campaigns.
  • This individual is a digital channel expert for the client global digital organization, ensuring that appropriate service offerings, capabilities, and partners are in place to support all commercial Health Care Providers (HCPs). and patient market strategies.
  • The role is responsible for identifying, operationalizing, evolving, and maintaining a comprehensive set of class-leading digital capabilities and processes in support of Brand strategies within the context of the broader commercial operations governance structure.
  • Finally, the role has accountability for delivery against the shared goals and objectives across the wider organization, driving customer satisfaction, and business outcomes.
Major Responsibilities:
  • High-level program management of the initiatives including program reviews and an integrated view of the digital plan.
  • Provide consultation and recommendations in the identification of KPIs and (Objective Key Results) OKRs for marketing programs through understanding internal stakeholder needs.
  • Build and execute Search Engine Optimization strategies based on web, search, digital advertising, and CRM analytics data
  • Represent the voice of the market by acting as the primary conduit for market feedback up to regional and global teams to inform continuous service/capability improvements.
  • Maintain an external focus to stay abreast of current technology channel trends and emerging opportunities to ensure that client is continually innovating and maintaining a true competitive edge.
  • Ensure adherence to all client standards and policies.
Required Skills:
  • Combination of 5+ years experience in digital marketing, pharmaceutical sales, and marketing, IT, web development, or other healthcare-related fields.
  • Hands-on experience reporting to clients/leadership on SEO, Search Engine Marketing (SEM), other Paid per Click (PPC)/Paid per Lead (PPL), paid social, or paid display programs based on KPIs and Return on Investment (ROI )
  • Proven track record of developing and articulating a strategy as well as executing marketing programs
  • Experience prioritizing, scheduling, publishing, and optimizing website content
  • Proven success guiding the technology team & website developers to follow best practices
  • Strong understanding of best practices around website development and user experience, W3C recommendations, etc.
  • Proven experience driving measurable positive results based on SEO strategy
  • Bachelor s degree
Preferred Background:
  • 3+ years experience in SEO, digital marketing/analytics, web, or customer analytics experience across channels
  • Experience developing or adhering to marketing operations standards
  • Experience with Google Analytics or Adobe Analytics and attribution solutions
  • Proficient with Microsoft Excel, Power BI/MicroStrategy/Tableau Software, and data analysis
  • Familiarity with SEO tools such as Brightedge, SEM Rush, Moz, Google Search Console, etc.
  • Pharmaceutical marketing/advertising/measurement experience
  • Understanding of how paid search & organic search (SEO) work together
  • Understanding of HTML, CSS, and JavaScript
At Ciber Global our consultants have access to a comprehensive benefits package. Benefits can include Paid-Time-Off, Paid Holidays, 401K matching, Life and Accidental Death Insurance, Short & Long Term Disability Insurance, and a variety of other perks. Find a purpose Help clients embrace emerging technologies. Create inventive solutions and meet intriguing client challenges. Solve, fix, design and innovate. Be a part of something bigger by helping clients go digital, create engaging customer experiences and transform their business. Move ahead Our success as a company is built on practicing inclusion and embracing diversity. Ciber is committed to providing a work environment free from discrimination and harassment, where all employees are treated with respect and dignity. Together we work to create and maintain an environment where everyone feels valued, included, and respected. At Ciber, our differences are embraced and celebrated. Ciber Global is an Equal Opportunity Employer. We respect and seek to empower each individual and support the diverse cultures, perspectives, skills and experiences within our workforce. Ciber is proud to be recognized as a National Minority Supplier. National MBE Certification has been issued to Ciber Global, LLC by the Michigan Minority Supplier Development Council. About Ciber Founded in 1974, Ciber partners with organizations to develop technology strategies and solutions that deliver tangible business value. Ciber Global is a consulting, outsourcing and business solutions integration provider and partner with offices across the United States and India. Ciber's strength is enhanced by its parent company, HTC Global, a growing technology innovation and execution leader with 11,000 employees worldwide. HTC Global helps its clients reimagine technology to reach business goals.

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