Vacancy expired!
Recruiter: Mugish at zenart dot com Direct # Adobe Analytics Architect, DTM/Launch, Marketing/Experience Cloud, CDP/AEP, AEM, JavaScript, SQL, JIRA, MS Office, 12 Mths Cont, Alpharetta, GA Duration: 12+ Months Contract Worker Type: Contingent Role: Adobe Multi-Solution Technical Lead Location: Alpharetta, GA ( "Local and fully vaccinated candidates only" ) Position Description:The Morgan Stanley Wealth Management Digital Marketing technology team is responsible for developing and supporting the Wealth Management organization's Analytics and Targeted Messaging strategy. We are seeking a multi-platform Adobe expert, including Adobe Analytics, Audience Manager and Target. Extensive knowledge of Adobe Analytics a must, including DTM/Launch usage and experience. Experience working on mobile apps, angular apps, and single-page apps for clickstream tagging. Solid communication skills, written and verbal. An experienced Digital Marketing technical lead who will be responsible to translates business needs into technical system solutions. This is a contingent position with the possibility of fulltime hire based on performance. Responsibilities: This is a mid-level position for a highly analytical, self-motivated individual who will be working closely with Digital Marketing group on the following:
- Recommend digital marketing solutions based upon business problem statements and gaps
- Engage various businesses on Digital Marketing platform adoption and best practices
- Implement Targeted Messaging campaigns including audience segmentation and campaign activation
- Implement clickstream tagging on Wealth Management web properties
- Integrate Adobe Marketing Cloud/Adobe Experience Cloud stack with external CDP
- Advise development teams on clickstream tagging and governance
- Convey business requirements to technical staff
- 3+ years of experience in Digital Analytics
- 5-10 years of experience in information technology experience directly relates to architecture/engineering, information security or other specialized technology fields
- Subject matter expert in Adobe's Experience Cloud and product integration, especially around content management, analytics, segmentation, and targeting.
- Experience in data collection Strategy, data science workspace and Real-Time CDP
- Experience in any of the Customer Data Platform/Management (Custom CDP Solutions, SaaS CDP Solutions such as Tealium AudienceStream, Adobe AEP, AIQ, Segment etc.) preferred
- Hands on experience conceptualizing, design, building and deploying Adobe Marketing Cloud solutions with Adobe AEP, AEM (Sites and Assets), Target and Analytics applications a plus.
- In-depth understanding of the digital marketing landscape and experience with technologies like web analytics, CRM, marketing automation, campaign management, audience creation/targeting.
- Knowledge in data management, data transformation, preferably using cloud-based tools/infrastructure.
- Knowledge of Data Governance and Data Privacy concepts and regulations.
- Strong understanding of SDLC
- Experience in Agile methodologies
- - Ability to manage a project from start to finish and on-time- Highly organized and able to work on multiple projects/clients simultaneously
- - Experience in Agile and Scrum methodologies
- JavaScript, SQL experience
- Polished and confident communication and presentation skills (verbal and written) with an emphasis on client-facing situations
- Proficient in Microsoft Office (Microsoft Word, Excel, PowerPoint, SharePoint, Visio)
- Results driven and self-motivated- Self-starter
Vacancy expired!