Vacancy expired!
DescriptionThe Creative Group is working with a company in the Sandy Springs area that is looking for Sr Marketing Strategist to join their team! The ideal candidate will have previous experience in the building energy or engineering space.To apply, please email resume DIRECTLY TO: lauren.chamblin@creativegroup.comWhat you will do:
Develop go-to-market strategy and execution plan for the Group that is aligned with Sales and growth targets with input from key stakeholders
Perform market research to determine industry sub-segments, market size, trends and new growth opportunities
Identify geographic target markets, strategic partners, influential consultants, industry associations, key publications and media, trade conferences & events, speaking opportunities, etc.
Provide strategic view into clients, client purchasing behaviors, and define the client purchasing journey along with the key decision-makers and influencers
Translate technical and service line specific capabilities into benefits that are understood by buyers
Manage and develop strategic industry partnerships, sponsorships and targeted industry association activities (i.e. trade conferences, events, speaking opportunities, etc.) to increase brand awareness, opportunities and thought leadership equity
Partner and collaborate with Digital and Creative teams on execution support for the content marketing strategy across all marketing channels (i.e. web, print, video, email, events, media)
Report on KPI’s and metrics that will measure the success of group marketing strategies working with Marketing & Sales COEs
Requirements
BA/BS in Marketing or Business, or related field required. MBA a plus.
7-10 years of Marketing, Consulting and/or Business Development experience
3+ years of strategic planning and/or marketing plan development
3+ years’ experience in the Business & Industries market
Proven ability to research and analyze market data, summarize results, make recommendations and present to Group leaders
Ability to drive decision making across projects – and beyond – if needed
Track record of effective project management skills including timely delivery and budget management
To apply, please email resume DIRECTLY TO: lauren.chamblin@creativegroup.comAt TCG, we’re committed to you from the moment you sign up. We won’t make you work a certain number of hours or fill out piles of paperwork before we commit to you and your professional future. We believe it’s important to spend time with you from the beginning in order to assess your skills, determine your strengths and figure out the type of work you want to do. Our trained staffing professionals understand that you have a real passion for your work and do their best to find opportunities that are the best fit for you. And we don’t stop there. We’re also available to help with your career questions, provide tips on improving your portfolio and acing interviews, and more. Plus, as one of our registered candidates, you’ll have access to thousands of online training courses and books – and of course, everything is free and available when you need it.Apply for this job now or contact our branch office at 888.490.5565 to learn more about this position.All applicants applying for U.S. job openings must be authorized to work in the United States. All applicants applying for Canadian job openings must be authorized to work in Canada.© 2019 The Creative Group. A Robert Half Company. An Equal Opportunity Employer M/F/Disability/Veterans.By clicking 'Apply Now' you are agreeing to Robert Half Terms of Use.Salary: $110,000.00 - $120,000.00 / YearlyLocation: Atlanta, GADate Posted: August 23, 2019Employment Type: Full-timeJob Reference: 00900-9502142745Staffing Area: The Creative Group
Vacancy expired!