Vacancy expired!
Marketing and Social Media Lead:
We are looking for someone who is excited by the opportunity to define, shape, and grow the Marketing Department at Yummy Restaurant Group. We are looking for an individual who resides on Oahu and not a third party Marketing Firm. The ideal candidate is a thought leader and can work cross-functionally with Store Managers, creatives and the corporate office. You will play a key role in building brand awareness through marketing campaigns and brand partnerships. If you are inspired by consumer behavior, pop culture, trends, all things food and beverage, we'd love to meet you! This role requires an entrepreneurial spirit, imagination, hustle and a positive attitude.
Digital Strategy:
Develop and maintain a social media content calendar with marketing applications across 3 concepts (Liliha Bakery, Little Joe's Steakhouse and Signature Prime Steak and Seafood)
Manage Ala Moana food court stores (Yummy Korean Barbecue, Lahaina Chicken Company, Mama's Spaghetti, Steak & Fish and Cheeseburger Factory)
Manage social media channels for the 3 brands (post, engage and analyze)
Track website and social media analytics and provide analysis and updated strategy
Distribute content and information across all digital properties - website, social media, yelp, google my business and email
Create and develop relationships with invited influencers at special dinners and events to promote the brand on a regular basis
Update and manage 4 websites
Advertising/PR:
Work with media representatives to schedule advertisements
Work with our creative team to plan, produce and schedule commercials and photoshoots
Create digital ads in house
Create digital promotion through google, youtube, Facebook, Fishbowl, Opentable and Instagram
Create monthly advertising schedule
Signage/Ambiance:
Responsible for creating, updating and distributing store signage as needed. This includes: Menus (digital & print), banners, table tents, marketing collateral, signs, Happy Hour flyers, etc.
Responsible for curating a playlist for all 3 concepts via Spotify
Business Development:
Source packaging and merchandise for brands
Seek and create opportunities in the market where our brands can capture an audience
Ideate and strategize marketing campaigns. This includes new item launches and new store openings
Qualifications:
Bachelor's Degree in Business, Marketing or Communications
5 years minimum experience in marketing
Proficiency in social media platforms (Instagram, Facebook, Tiktok, Twitter)
Proficiency in Wix
Fluency in Microsoft Office Suite (Outlook, Excel, Word, PowerPoint, etc.)
Fluency in Adobe Photoshop and Illustrator
Strong grasp of the English language and proper grammar/usage
Experience with email newsletter platforms
Proactivity and curiosity
Excellent project management skills
Excellent organzational skills
Outstanding attention to detail
Benefits include Medical insurance, Paid vacation, 401K with employer match and phone allowance.
Salary will be commensurate with experience
Please send your resume to Gail
Vacancy expired!