Vacancy expired!
Job Description
In house creative team looking for a team-first writer!InstantBrands is looking for an in-house creativeCopywriterwho can balance technical precision and creative expression,to join ourgrowingMarketing Center of Excellence(COE). This individual’s contributionswill spandigital, product and social content for some of the most dynamic and iconic brands in Housewares industry, including InstantBrands, Pyrex, Corelle, CorningWare,Snapwareand Chicago Cutlery.
We are in the business of delivering incredible home cooking solutions and richbrandexperiences for consumers across the globe, so a strong interest in food, cookingand the user experienceisa must. Each of our brands has a distinct voice, so youwillalsoneed tobe comfortabletogglingbetween voices as you create compelling content that speaks to the hearts and minds of our target consumers.Finally, the right candidate for this role must also be highly collaborative,embrace our “winning as one team” ethosand be ready to dive in with fellow,creative self-starters who are energized to learn and enjoy a fast-paced work environment.
What you will do:- Write copy and develop concepts under supervision of a senior copywriter and creative director
- Proofread all assignments at all phases of execution
- Provide support and assistance in researching for specific projects
- Showcase the ability to develop creative concepts that meet assignment objectives
- Demonstrate knowledge of current trends and behaviors
- Act as a team player
- Supervise Associate Copywriters
- Write fora range of formats: OLVs,social, headline-style,longer form content scripts etc.
- Understand marketing initiatives, strategicpositioningand target audience
- Refine and deliver on brand promise, tone, voice, and personality
- Take work from concept to final execution within deadlines
- Present completed ideas to the Global Business Unit teams
- Stay on top of all trends and maintain best practices
- Work collaboratively with Creative AOR to build on and execute against global toolkits
- Develop a rich understanding of our products and brands.
- Adheretobrandguidelines,content standardsandretailerrequirements
- This position is not static and will be revised as the need of the organization’s business evolves.
Qualifications
Who we are looking for:- BA in English, Journalism,Creative Writing,Communicationsor relevant work experience
- 6+ years of copywriting work experience,either at an agency or in-house,
- Experience working with large brands, global and/or CPG experience is preferred
- Strong communication skills and interpersonal savvy, includingeffectively workingwith employees across multiple functions and geographies.
- Experience writing in a variety of styles with a razor-sharp eye for details (spelling,grammarand proofreading, etc.)
- Ability to workboth collaboratively andindependently
- Ability to adapt toiterativefeedback and pivot accordingly
- Confident self-starter who is comfortable presenting/selling creativeand pushing the envelope
- Demonstrated ability to“think on your feet,”juggle multiple activities and assignments simultaneously, while still hitting deadlines
- Demonstratedintegrity,maturityand a solution-oriented approach to challenges
- Well-rounded professional writer, who can do the big and the small while maintaining a positive attitude
- A conceptual thinker: Can write and think visually
- A merciless editor: Knows how to write in a succinct and direct way
- A true team player who can take care of the day to day while still able to conceptualize and write big ideas
- A consummate collaborator: we are one Marketing COE delivering solutions across different touchpoints along consumer path to purchase
- A flexible “growth-mindset” brain: we mix in the start-up hustle with our strategic frameworks
- A pinch-hitter: lean into the creative process and help team write/refine social content or video scripts or help team visualize the end goal
- A problem-solver: we need fast-paced thinkers who are solution-oriented
- A storyteller: part of the making is the selling: we’repretty flatin decision making so we need to be CEO-ready
- Please have book ready to share
Additional Information
All candidateinformation will be kept confidential according to EEO guidelines.
Vacancy expired!