Vacancy expired!
- Collaborate with your colleagues in the team to set and execute the SEO Product strategy for 100+ domains globally, with up to 4 verticals in each.
- Have a core focus on the product! Creation, iterative development and testing of SEO page templates; a macro view of template/content publishing and quality control across domains; optimizing and refining site architecture and internal linking – technical SEO at scale which is balanced for UX.
- Devise strategies to continually test and iterate on landing page templates, modules and content to improve both user experience (e.g. conversion, bounce) and SERP performance (e.g. CTR, rankings).
- Own and be accountable for your projects and the tracking, monitoring and reporting of progress and results.
- Work with the content team to ensure their page-level content, campaigns and PR projects are tailored for our highest potential pages.
- Coordinate your efforts with colleagues across the global organization (e.g. Marketing and Business Development).
- At least 3 years of relevant experience in a Product or SEO role (preferably with an in-house team), other digital marketing experience is a plus.
- A strategic understanding of large-scale product: improving pages that scale globally and bring measurable results.
- You monitor the latest developments in the SEO industry with a view to testing for yourself to establish validity and impact.
- Comprehensive understanding of significant search engine patents, notably the Random & Reasonable Surfer Models, and the logical extension and application of these to international, large-scale websites.
- Understanding of modern front-end markup (principally HTML and CSS).
- Excellent English verbal and written presentation skills.
- Excellent quantitative skills – fluency with numbers and data analysis is essential.
- Comfortable with responsibility, able to develop a project independently once goals are set.
- Bachelor’s or Master's degree, or equivalent professional experience in the digital industry.
Vacancy expired!