Vacancy expired!
Description: Develop and distribute reports and digital dashboards to track website and campaign performance, business trends, provider behavior, web engagement and other metrics for the provider space Perform in-depth analysis of website visitors across multiple websites to understand behavior and uncover key areas for improvement to drive engagement and success. Leverage business knowledge and analytical skills to translate results into clear insights and recommendations to support continuous improvement to websites and campaigns. Suggest ways to optimize and test websites and marketing programs based on analysis and reporting Share insights and recommendations to business partners and leadership through presentations and other communications. Evaluate current reporting tools and capabilities to identify and implement improvements and changes. Collaborate with team to ensure consistency of information and reports, share best practices and develop systems knowledge. What does the ideal candidate background look like (ex: healthcare specific background, etc.)? We want to be as specific as possible with our firms so they can find the type of candidate you're looking for. 5-7 years of experience in Digital Marketing and measurement Bachelor's degree; degree in business, marketing, or related field is preferred Develop and distribute reports and digital dashboards to track website and campaign performance, business trends, provider behavior, web engagement and other metrics for the provider space Perform in-depth analysis of website visitors across multiple websites to understand behavior and uncover key areas for improvement to drive engagement and success. Leverage business knowledge and analytical skills to translate results into clear insights and recommendations to support continuous improvement to websites and campaigns. Suggest ways to optimize and test websites and marketing programs based on analysis and reporting Share insights and recommendations to business partners and leadership through presentations and other communications. Evaluate current reporting tools and capabilities to identify and implement improvements and changes. Collaborate with team to ensure consistency of information and reports, share best practices and develop systems knowledge. Strong analytics, strategic, and critical thinking skills Competent in completing in-depth analysis and development of clear recommendations. Hands-on experience with web analytics tools such as Adobe Analytics, CoreMetrics, WebTrends, Google Analytics, or similar tools (Adobe Analytics Preferred) Advanced Excel skills Strong understanding of the digital marketing landscape is a must Strong communication skills are essential; must be able to listen and understand the question and develop and present clear insights to all levels of the organization Ability to organize and prioritize multiple tasks with high degree of attention to detail Self-directed and strong personal initiative and accountability Of the required skills listed, which would you consider the top 3? Please list your expectations regarding years of experience for each requirement. Hands-on experience with web analytics tools such as Adobe Analytics, CoreMetrics, WebTrends, Google Analytics, or similar tools (Adobe Analytics Preferred) Perform in-depth analysis of website visitors across multiple websites to understand behavior and uncover key areas for improvement to drive engagement and success. Strong communication skills are essential; must be able to listen and understand the question and develop and present clear insights to all levels of the organization What experience will set candidates apart from one another? Strong Adobe Analytics background. Are you open to candidates that would need to be 100% remote for the duration of the engagement? Yes. Are you open to candidates that cannot convert to FTE without sponsorship? No. What does the team structure look like how many members and what is the break-down of the team's skill sets (ex: 1 PM, 4 Developers, etc.)? My team has 14 digital analysts, 2 PMs, 3 implementation architects onshore. 20 digital analysts, 10 implementation architects offshore. What does the interview process look like? a. How many rounds? 2. b. Video vs. phone? Video. c. How technical will the interviews be? Not very.
Vacancy expired!