Vacancy expired!
Job Description
Overview:The Associate Director, Content plays a key role in the integration of content strategy and activation into communications planning for a large, high profile client which entails leading projects that support content activation, i.e. recommendations for content themes, partnerships, and distribution.Role Objectives: Collaborate with internal and external stakeholders in content sourcing process to secure high-quality, strategic content from partners. Includes identifying “considered set” of content creation, co-creation and curation partners and operating “requests for content” with select partners, from brief through recommendation Track performance of content programs, including post-program wrap-ups and recommendations Monitor high performance content brands for case studies and best practices Assist client with operation of weekly content publishing forums Audit existing client content for re-use and identify thematic and/or format gaps Manage weekly status reports and callsQualifications
Minimum Qualifications: 4-5+ years’ in marketing, journalism or related field and 2+ years with content marketing responsibilities BA/BS in marketing, journalism or related field Excellent communication skills (written and verbal) Proven experience writing presentations, creative briefs, summaries of industry news and/or POVs Branded entertainment, entertainment marketing, and product placement knowledge Strong editing and proofreading skills Superb presentation abilities Exposure to production and general knowledge of the TV/digital production industry Awareness of entertainment and consumer trends and insights Superior organization skills, ability to lead cross-functional teams, and oversee execution of numerous projects at one time Exposure to working with creative teams and senior management Strong client relations skills and ability to strategically think from a client’s perspective Ability to think conceptually and to translate concepts into actionable plans to drive clients’ businesses forward Entrepreneurial approach to finding and securing new opportunities Proven experience in construction of marketing programs and exposure to contract negotiations for marketing programs Highly-collaborative team player capable of managing clients, partners, and internal teams Conceptual and forward-thinking – comfortable in an ambiguous environment and excited about inventing new ways of working Detail-oriented – able to prioritize and juggle many projects and deliverables simultaneously Analytical - capable of using metrics to make sound performance management recommendationsAdditional Information
All your information will be kept confidential according to EEO guidelines.
21-6554
Vacancy expired!