Job Details

ID #12382550
State New Mexico
City Newyork
Job type Full-time
Salary USD TBD TBD
Source Publicis Groupe
Showed 2021-04-18
Date 2021-04-04
Deadline 2021-06-03
Category Et cetera
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Analyst, Business Intelligence

New Mexico, Newyork 00000 Newyork USA

Vacancy expired!

Job Description

The Analyst of Business Intelligence (hereafter “BI”) is exposed to a range of clients, projects and responsibilities. You will be working with a team of highly talented individuals in Strategy, Marketing, Media and Creative to drive results for our clients.

The ideal candidate will have excellent analytical abilities, strong technical skills, outstanding business acumen, intense curiosity and superior verbal/written communications skills. The successful candidate will be a self-starter that is adaptable, exhibits strong attention to detail, and has an ability to work in a fast-paced and ever-changing environment.

Key ResponsibilitiesWhile every engagement is unique, typical engagements require execution against the following tasks and deliverables: Work closely with multiple teams to develop reporting for analysis of trends and optimization of multi-channel media campaigns Develop a strong working knowledge of client’s data sources and maintain regular quality control checks of data for accurate reporting Track results and provide data interpretation using a variety of digital analytics tools and partners Assist with the creation of measurement plans outlining strategy and tactics required to assess brand performance Assist with collecting market and industry research to provide performance benchmarks, industry updates, market scans, top-line summaries and client reports Contribute to competitive analyses and best practice audits Regularly engage with data partners to prepare data and proactively identify and resolve issues including data inaccuracies or discrepancies Develop and maintain functional expertise in one or more of the following disciplines: database marketing, integrated channel marketing (including web), analytics tools and techniques and other infrastructure requirements

Qualifications

Strong analytical skills with demonstrated ability to be both strategic and tactical Ability to multi-task; ability to manage time, deadlines and prioritize work Capacity to work independently and contribute to larger team initiatives Excellent communication skills Proficiency in Microsoft Office required with an emphasis on advanced-level Excel skills Knowledge of statistical modeling techniques, segmentation, research, lifetime value and ROI a plus Hands on experience with digital analytics tools (Google Analytics, Omniture) a plus Experience in program measurement (online and/or offline) and, test design also a plus

Education and Experience

Bachelor’s Degree in Business, Finance, Economics, Statistics, Marketing 0 -2 years of work experience in marketing, advertising or consulting (healthcare, pharmaceuticals and life sciences experience a plus)

Additional Information

All your information will be kept confidential according to EEO guidelines.

Vacancy expired!

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