Job Details

ID #23755800
State North Carolina
City Cary
Job type Contract
Salary USD Depends on Experience Depends on Experience
Source Cynet Systems
Showed 2021-12-02
Date 2021-12-01
Deadline 2022-01-30
Category Marketing/advertising/PR
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Business System Analyst (Marketing Platform) - Remote / Telecommute

North Carolina, Cary, 27511 Cary USA

Vacancy expired!

We are looking for

Business System Analyst (Marketing Platform) - Remote / Telecommute for our client in

Cary, NC

Job Title: Business System Analyst (Marketing Platform) - Remote / Telecommute

Job Location: Cary, NC

Job Type: Contract

Job Description:
  • 6+ years experience as a Business Systems Analyst or Product Owner in the Marketing Technology domain.
  • Must have worked as BSA in Marketing Automation projects executing email campaigns, account-based campaigns.
  • Marketing Reporting using Google Analytics.
  • Marketo experience will be preferred but not a must.
  • Experience with business analysis and business process improvement, preferably in a high-growth enterprise SaaS environment.
  • Proven experience to collaborate with SMEs, senior leaders and business users/stakeholders to understand marketing goals and ensure that project outcomes effectively meet strategic and tactical needs.
  • Experienced to analyze the current state and effectiveness across the marketing processes and implement solutions to automate and improve efficiency through introducing newer and enhancing existing marketing technology solutions.
  • Must have strong knowledge of the entire lead lifecycle from Marketing through Sales. (i.e Acquisition, top of funnel, middle of funnel, bottom of funnel, lead passing to Sales, lead conversion, opportunity stages.) to recommend solutions as our processes and business scale Manage development aspects of the marketing stack.
  • Be great at writing requirements, user stories, strong acceptance criterias, be able to clearly articulate strategies and work with the development teams to communicate and develop solutions.
  • Marketing technology stack experience for Marketing automation, Brand Monitoring, Outreach and Promotion, Chat and Survey, Forums and Community, spend analytics and intelligence processes.
  • Experience in various methodologies for planning and executing application development, enhancement or support.
  • Self-motivated, creative person with analytical, problem-solving, organizational, and interpersonal skills and the ability to adapt quickly to shifting priorities.
  • Basic understanding of database and integration approaches.
  • Be able to write medium complexity SQL queries.

Vacancy expired!

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