Email Marketing Coordinator

Job duties( denotes an “essential function”)■   Layout, test and circulate HTML email drafts with Business Development teams, partners and others, making changes as needed.■   Assist in building distribution lists and segmenting contacts in the CRM database across multiple criteria for mailings.■   Send emails using the email merge tools.■   Help to enforce the firm's data protection and anti-spam policies related to this work.■   Make HTML email templates and change existing templates to support business needs.■   Configure, test and set up email layout and web response forms to support global Business Development email campaign tracking, and event registration and management.■   Create InterAction folders and fields to support events.■   Produce follow-up reports and metrics for email campaigns and events.■   Help support global team on consistent email marketing system usage.■   Suggest improvements to the business processes and to reports generated by the system.■   Perform data stewarding duties to assist in the maintenance and administration of client and contact data in the firm's Client Relationship Management system.■   Troubleshoot bugs, broken links and other problems.■   Performs other responsibilities and ad hoc tasks as assigned.