Vacancy expired!
The Michelle Chalfant Company is looking for a passionate, data-driven Marketing Assistant to help grow a powerful brand for Michelle Chalfant, author, speaker, podcaster, teacher, therapist and coach who is transforming the world through The Adult Chair.
The Marketing Assistant will be primarily responsible for executing the marketing strategy, managing the online presence and assisting in the development of the membership, courses and other digital services.
WHAT YOU LOOK LIKE:
- You have an entrepreneurial mindset – a self-starter, hard worker and love what you do!
- You balance big-picture thinking with ownership of details; accuracy is very important to you.
- You are detail-oriented, have strong organizational and project management skills
- You are a strong communicator – clear, concise and professional.
- You are strategic and analytically driven – you love a good challenge and get things done.
- You are creative – you think outside of the box and have an eye for design.
- You have a high degree of ownership over your work
- When work priorities shift, you can switch gears and adapt quickly
- You have a knack for both building on existing processes and building “from the ground up”
- You take pride in helping the team be successful
- You listen closely to feedback & use context clues to proactively drive future work
WHAT YOUR DAY WILL LOOK LIKE:
- Design, execute and oversee all digital marketing efforts, including website updates (WordPress), email campaigns (InfusionSoft) and digital courses (Kajabi).
- Manage weekly podcast production and email campaigns
- Maintain and update WordPress website to create the best possible user experience, adhering to brand guidelines and content updates as needed.
- Create PDFs and marketing materials for online course
- Evaluate emerging technologies and best practices and provide perspective for adoption where appropriate.
- Utilize analytical tools to evaluate end-to-end customer experience across multiple channels and customer touch points.
- Partner with and manage relationships with copywriter, content developer and any external photographers, videographers, graphic designers or freelance writers
- Assist in additional marketing and operational items as needed.
QUALIFICATIONS:
- Bachelor’s degree in Marketing or related field
- 2 - 5 years experience in marketing, including hands-on experience with Google Analytics, Wordpress, CRM systems and email platforms.
- Experience in inbound marketing; knowledge in user experience, marketing funnels and customer journeys
- Understanding of branding – purpose and importance of branding; experience in branding guidelines, style guidelines, etc., a plus but not required
- Extensive experience in email marketing and building campaigns
- Experience in WordPress
- Intermediate skill set in Creative Cloud, iMovie and/or other creative software
- Strong organizational, communication and project management skills, with the ability to remain agile
- Ability to plan, manage, and execute initiatives with minimal oversight/supervision, but have situational awareness to know when to seek approvals and when sound judgement should be used
- Design skills with HTML, CSS, Photoshop a plus but not required
- Experience running SEM & SEO, a plus but not required
Equal Opportunity Employer.
This is a full-time, remote position. If interested, please submit a cover letter and resume, including a portfolio. References may be requested post interview.
Vacancy expired!