Vacancy expired!
Job Description
Visa is seeking an experienced
Website Optimization and Production Manager with exceptional analytical, technical, and project management skills. The ideal candidate is a team player, ideator, and a bit of a web magician with a firm understanding of great digital build and performance to goal. We’re looking to this role to optimize our sites on every whit to make them work as hard as possible. This role will sit in the Cybersource division of Visa, a global payments management platform.We believe in digital-first, which means building digital experiences that are memorable and engaging. Our websites are foundational elements of our connection with customers and how they experience our company. It has to be great – nothing less will do. The
Website Optimization and Production Manager should be well versed in not only what is possible with digital web today but also where it is headed and bring fresh, new, and interesting ideas to the table. We don’t believe in saying it can’t be done, but in finding the right ways to nail the outcome intended.This role will support product marketing, field marketing, partner marketing, and the team it sits on (Brand & Digital). The
Website Optimization and Production Manager will optimize and build pages for Cybersource.com and Authorize.net, leveraging ContentSquare, Optimizely, Eloqua, and AEM. You will roll up your sleeves and get right to work in making our websites work as hard as possible to engage and convert. It will not be boring, we promise. You’ll have the ability to be part of something interesting where you will see your direct impact rather than being just another cog in the wheel.This role reports to the Sr. Director, Brand & Digital Marketing for Cybersource.
This position will be responsible for:Constant site optimization through rigorous testing, leveraging Optimizely, Google Analytics, Contentsquare, user testing, and other data analysis tools.
Reporting out on findings and documenting learnings
Consistently implementing documented findings
Identify ways to improve engagement and conversion across sites
Creatively mockup new initiative ideas and remain comfortable with varying degrees of ambiguity
Acting as a SME resource for site optimization
Leveraging components and templates to author, edit, and launch pages within AEM using content from Word documents, images, videos, Adobe XD, and other assets
Proactively managing content within the content management system and taking ownership for quality, consistency, accuracy, and style guide adherence
Work across the business to identify opportunities, agree on solutions, put them in place and report on outcomes
Assisting with QA, troubleshooting and production issues associated with deployment
Use Optimizely to design and implement A/B testing, interpret, and share results, implement as appropriate
Analyze campaign traffic data using Google analytics to track success and make data driven improvement choices. Turn data into dollars, year over year
Knowledge of AEM programs to edit and integrate pages for acquired sites. AEM skills must include template authoring, tagging, reporting, and workflows
Productivity, initiative, and follow-through. We also appreciate flexibility – because, sometimes things change and we have to roll with the punches.
Ability to comprehend the “big picture” to prioritize tasks
Ability to interpret feedback/intent from the stakeholder and leadership perspective to reduce iterations
Stellar communicator and team player who likes to have fun. Team spirit is a big deal to us.
Qualifications
Basic Qualifications:5 or more years of relevant work experience with a Bachelor’s Degree or at least 2 years of work experience with an Advanced degree (e.g. Masters, MBA, JD, MD) or 0 years of work experience with a PhDPreferred Qualifications:6 or more years of work experience with a Bachelor’s Degree or 4 or more years of relevant experience with an Advanced Degree (e.g. Masters, MBA, JD, MD) or up to 3 years of relevant experience with a PhD 5+ years of digital work experience with a Bachelor’s Degree Experience using A/B, multivariate testing tools (Optimizely) Experience leveraging and providing analysis through ContentSquare or other heatmapping and journey pathing tools Experience leveraging and analyzing site data via Google Analytics Experience with user testing Deep understanding of SEO and how to build pages that rank Strong reporting skills to translate the what we did, what happened, the “so what”, and actions to be taken as a result Full savviness and capability with Adobe Experience Manager You have a history of project management – keeping projects fully organized, on-track, on-budget, and delivered to or above expectation You have the ability to build and nurture cross-functional relationships and foster partnerships, high degree of professionalism, courtesy and respectAdditional Information
Visa has adopted a COVID-19 vaccination policy to safeguard the health and well-being of our employees and visitors. As a condition of employment, all employees based in the U.S. are required to be fully vaccinated for COVID-19, unless a reasonable accommodation is approved or as otherwise required by law.Work Hours: Varies upon the needs of the department.Travel Requirements: This position requires travel5-10% of the time.Mental/Physical Requirements: This position will be performed in an office setting. The position will require the incumbent to sit and stand at a desk, communicate in person and by telephone, frequently operate standard office equipment, such as telephones and computers.Visa is an EEO Employer. Qualified applicants will receive consideration for employment without regard to race, color, religion, sex, national origin, sexual orientation, gender identity, disability or protected veteran status. Visa will also consider for employment qualified applicants with criminal histories in a manner consistent with EEOC guidelines and applicable local law.
Visa will consider for employment qualified applicants with criminal histories in a manner consistent with applicable local law, including the requirements of Article 49 of the San Francisco Police Code.
Vacancy expired!