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Company:Qualcomm Technologies, Inc.Job Area:Sales, Business Development & Marketing Group, Sales, Business Development & Marketing Group > MarketingGeneral Summary: Join our innovative tech company as a Paid Media Manager and drive the success of our advertising efforts. In this pivotal role, you will be responsible for managing, executing, and optimizing multichannel paid media campaigns across various digital and traditional media platforms to enhance our brand and product visibility and drive demand for our products and technologies.Minimum Qualifications: Bachelor's degree and 3+ years of Communications, Marketing, Public Relations, or related work experience.ORAssociate's degree or equivalent degree and 5+ years of Communications, Marketing, Public Relations, or related work experience.ORHigh school Diploma or equivalent and 7+ years of Communications, Marketing, Public Relations, or related work experience.Completed advanced degrees in a relevant field may be substituted for up to two years (Master’s = one year, Doctorate = two years) of work experience.Key Responsibilities:
Campaign Management: Formulate & execute comprehensive strategies, overseeing the campaign from initial planning and launch through to optimization, maintenance, and final reporting. This role involves managing multiple channels across the entire marketing funnel, mapping user journeys, budget management, and daily coordination with our agency partners to ensure that campaigns align with strategic goals and contribute to business objectives.
Analytics and Optimization: Utilize advanced analytics tools to monitor and report on campaign performance. Analyze data to identify trends, measure ROI, and optimize spend and performance based on insights.
Cross-Functional Collaboration: Collaborate with various departments, including digital strategy and product marketing, to ensure that our paid media tactics are aligned with broader marketing objectives and company goals. Work closely with the creative and campaign teams to ensure that all advertising content and messaging are consistent with our overall strategies .
Vendor and Stakeholder Management: Manage relationships with external agencies and partners to ensure high-quality and timely execution of campaigns. Act as the point of contact for all things related to paid media.
Data & Ad Tech Execution: Collaborate and align closely with martech team to ensure campaigns are tagged appropriately and data is flowing through to our CDP. Continuously make effort to leverage Adobe tools available to us to make our customer experience more personal.
Qualifications:
Bachelor’s degree in Marketing, Business, or a related field; Master’s degree preferred.
At least 5 years of experience in paid media management, preferably in an agency environment.
Comprehensive knowledge of modern marketing platforms and technologies, including programmatic advertising, SEM, social media platforms, and traditional media channels.
Proficiency in analytics tools such as Adobe Analytics and other relevant digital marketing software.
Exceptional analytical and quantitative skills with a demonstrated ability to turn analysis into effective marketing strategies.
Experience managing enterprise SEO marketing, including keyword research, content strategy, and technical SEO components.
Proven track record in managing SEM, including budget management, bid management, conversion tracking, and ad copywriting.
Experience in managing agency relationships.
Skills:
Excellent communication and interpersonal skills.
Strong project management skills, capable of handling multiple projects simultaneously under tight deadlines.
Innovative thinker with a keen interest in technology and digital marketing trends.
Detail-oriented and data-driven, committed to making decisions based on clear data.
Self-motivated, with the ability to identify problems and proactively propose solutions.
Required experience agency and house paid media campaign management
Ability to excel in a dynamic, fast-paced environment.
Strong presentation skills, capable of both creating engaging content and delivering it effectively.
Qualcomm is an equal opportunity employer. If you are an individual with a disability and need an accommodation during the application/hiring process, rest assured that Qualcomm is committed to providing an accessible process. You may e-mail myhr.support@qualcomm.com or call Qualcomm's toll-free number found here (https://qualcomm.service-now.com/hrpublic?id=hrpublicarticleview&sysparmarticle=KB0039028) . Upon request, Qualcomm will provide reasonable accommodations to support individuals with disabilities to be able participate in the hiring process. Qualcomm is also committed to making our workplace accessible for individuals with disabilities.To all Staffing and Recruiting Agencies : Our Careers Site is only for individuals seeking a job at Qualcomm. Staffing and recruiting agencies and individuals being represented by an agency are not authorized to use this site or to submit profiles, applications or resumes, and any such submissions will be considered unsolicited. Qualcomm does not accept unsolicited resumes or applications from agencies. Please do not forward resumes to our jobs alias, Qualcomm employees or any other company location. Qualcomm is not responsible for any fees related to unsolicited resumes/applications.EEO Employer: Qualcomm is an equal opportunity employer; all qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, Veteran status, or any other protected classification. Qualcomm expects its employees to abide by all applicable policies and procedures, including but not limited to security and other requirements regarding protection of Company confidential information and other confidential and/or proprietary information, to the extent those requirements are permissible under applicable law.Pay range: $125,000.00 - $187,000.00The above pay scale reflects the broad, minimum to maximum, pay scale for this job code for the location for which it has been posted. Even more importantly, please note that salary is only one component of total compensation at Qualcomm. We also offer a competitive annual discretionary bonus program and opportunity for annual RSU grants (employees on sales-incentive plans are not eligible for our annual bonus). In addition, our highly competitive benefits package is designed to support your success at work, at home, and at play. Your recruiter will be happy to discuss all that Qualcomm has to offer!If you would like more information about this role, please contact Qualcomm Careers (http://www.qualcomm.com/contact/corporate) .EEO Employer: Qualcomm is an equal opportunity employer; all qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, Veteran status, or any other protected classification
Vacancy expired!