Sales Representative - FoodService

The Sales Representative – Foodservice will be responsible for driving sales and providing support for our Foodservice business in the Mid-Atlantic through Northeast. Responsibilities include nurturing existing business relationships with current customers and distribution partners, as well as identifying and penetrating accounts in the Foodservice Segment within our distribution network. This position will also be accountable for new product placements and managing promotional activities. Support Manager’s day-to-day sales activities and grow overall business in assigned marketing area. Facilitate sales support objectives including ride –with’s, Distribution Shows, end-user new item and product assortment review. Supports Manager in achieving day to day tasks to manage and develop current business for growth.Essential FunctionsMaximize existing business with current customers as well as develop new accounts focused on the 3 segments of FS. Introduce customers to new products and marketing campaigns. Present plans to manager on initiatives to grow sales – i.e., ads, spiffs, demos, OI’s, Bill Backs. Conduct ongoing business planning reviewsResponsible for securing quarterly Distributor sales reportsWork closely with key distributors to maximize their distribution capabilities as well as manage the overall cost of doing business with these key partnersWork directly with Distributor reps and Broker network when applicable and provide trainings and customer ride withsRegularly present new items to customer base. Manage overall sample spend by territoryWork with manager for approval to develop and personalize sell sheets specific to Distributors in your regionMaintain expert level of product knowledgeParticipation in regional and national food shows including coordination of deadlines and requirements with food show coordinatorAssist in meeting sales quota’s quarterly and annually, and suggest budget needs to meet those goalsSales ActivitiesIntroduce customers to products and culinary ideasSupport sales growth initiatives and programsPartner with customers to develop business opportunitiesServe as primary contact for Foodservice customersCommunicate with NY office team on customer needs and deadlinesProduct LiaisonResearch competitive productsLearn FOODMatch product mix and how to articulate their uses within a commercial kitchenNational and Regional Food ShowsParticipate in National and Regional showsCoordinate food show samples and POS needsSupport the set up and execution of shows as neededFoodservice Channel SegmentsStreet Sales (traditional local independent restaurants, caterers, hotels, educational institutions)Multi-Unit Chains, “MUC’s” (consists of Regional and National chains based on the HQ location or prior relationships)Ingredients / Manufacturing (to include all accounts that might use FM products in further recipes / kits)