About the Opportunity: Join our XplorPay vertical as Demand Generation Manager to make a real impact every day. We say that because we know that every conversation we have, every code line we write and every interface we design is another opportunity for us to enrich our customers’ experiences.Reporting into the Senior Marketing Manager you will help us drive the success of our marketing initiatives aimed at increasing our revenue and growth objectives within our partnership channel. The role reports to the Senior Marketing Manager and will collaborate closely with our partner sales, operations, product, and technology teams. In this role you will be responsible for strategic planning and tactical execution of our commercialization strategy and delivery of the go-to-market plan for Clearent. You will help develop compelling marketing campaigns and messaging, deliver integrated go-to-market programs driving growth, build impactful content for our marketing campaigns and events, and enable our partner sales teams to execute at their best. You will partner closely with sales and marketing stakeholders across the organization to drive measurable impact. Some of the other responsibilities include:Plan and develop integrated marketing campaigns, partnering with relevant sales and marketing stakeholders to orchestrate the delivery of campaigns to drive software partnership pipeline generation and growth. Collaborate with marketing peers and other stakeholders to curate and produce relevant content such as webinars and blogs for target partners that fuel prospect demand generation engines. Increase the production and effectiveness of marketing initiatives to generate high-quality leads that convert into new software partnerships. Track and analyze the performance of marketing activities, providing actionable insights to improve future campaigns and drive measurable business outcomes. Create high-impact content to support sales teams, such as pitch decks and one-pagers. Partner with sales and marketing teams in developing regional customer references, testimonials, and case studies for external. Align with sales and marketing teams to develop and deliver sales enablement plans that underpin campaign execution including lead generation and follow up. Possess expert-level knowledge of the company’s product offering to software providers.