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Why Valvoline Global Operations?Valvoline Global is a worldwide leader in automotive and industrial solutions, creating future-ready products and best-in-class services for partners around the globe. Established in 1866, we introduced the world’s first branded motor oil, claiming our position as The Original Motor Oil. As an affiliate of Aramco, one of the world's largest integrated energy and chemicals companies, we continue to invest strategically and expand globally, driving unparalleled product innovation and sustainable business solutions.Our corporate values of care, integrity, passion, unified, and excellence shape everything we do. Living out our values is what makes our company, our employees, our partners, our customers, and the communities we serve great.When you join Valvoline Global, you join a culture that is committed to: treating all people with care, operating with integrity, striving for excellence in everything we do, showing passion about delivering on our commitments, and being unified in all our enterprise endeavors.This critical position will be responsible for driving growth for the Valvoline U.S. Do-It-Yourself (DIY) channel and Installer businesses through impactful motorsports sponsorship, and national and regional activations, along with leading Valvoline’s strategy and execution to win with critical product segments. Collaborating with multiple cross-functional stakeholders, it will be essential to cast a clear vision for how these strategies and programs will build Valvoline brand equity, increase consideration, and create value for retailers and installers. The position improves Valvoline’s relevance and favorability with key audiences while maintaining high overall brand awareness. This role is responsible for managing contracts to extract maximum value from partnerships and delivering on key strategic objectives in product brand management.Valvoline Global Operations Headquarters is located in Lexington, KY. We prefer candidates working in-office (hybrid 3x a week schedule).In this role, you will be responsible for:
Leading sponsorship strategy and execution for the U.S. Do-It-Yourself (DIY) channel. Collaborating and negotiating contracts, managing assets, messaging, and creative. Responsible for budget tracking and collaborating with content and social managers to incorporate assets into macro communication strategies.
Responsible for managing annual planning, editorial calendars, and measurement. Works closely with Brand and Sales Teams on strategy and channel approach. Manages contract executions and on-time billing. Maintains a pulse on new, emerging prospects to support key business strategies. Responsible for ongoing measurement to drive creative optimizations with partners. Provides quarterly and annual reporting insights and recommendations to measure against the full media plan.
Serve as the go-to DIY Marketing contact for two product lines, delivering on the day-to-day needs and strategy of the business including pricing, technical expertise, sales support, product supply needs, and line review leadership.
Managing sports marketing agency, driving efficiency with a focus on time management and strategic priorities. Defines KPIs and measures the effectiveness/ROI of sponsorship initiatives.
What You’ll Need
Bachelor's degree in business, marketing, advertising, or related area.
Minimum 4 years experience in marketing with a focus on sponsorships and product brand management
Working knowledge of sports & entertainment, including motorsports and car culture
Working knowledge of traditional and digital media.
Strong relationship-building skills
Expert contract negotiation skills
Demonstrate experience translating objectives into strategic and tactical plans.
Ability to evaluate and optimize creative
Strong written and verbal communication skills
Ability to work collaboratively and independently, as needed.
Strategic Thinker/ Data Based : Ability to distill and synchronize various data sources to develop fact-based and strategically sound recommendations and express them in a clearly articulated, persuasive manner.
Marketing Expert: Understands how to define consumer and customer targets, identify powerful insights, and build effective marketing campaigns to deliver growth.
Motivational Leader and Influencer: Ability to enroll, energize, and enable multifunction teams behind growth strategies. Demonstrate seasoned judgment and ability to make brilliant decisions promptly. The ability to handle complexity and numerous priorities and projects. Lead by influence across the organization and build support behind your strategic proposals.
Collaborator/Networker: Demonstrated ability to pull from and leverage diverse thinking, ideas, and viewpoints from across the business to build an optimal solution/approach.
Team Player: The Valvoline organization has a strong team culture. A successful candidate will embrace the idea that success as a team comes first (and is most rewarding)
Organization Builder: A thought leader that works “on” the system not just “in” it.
Strong presentation skills; detail oriented; deadline driver, data and performance-focused
Ability to travel to events on weekends (up to 20% annually)
Must be authorized to work in the U.S.
Benefits That Drive Themselves
Health insurance plans (medical, dental, vision)
HSA and flexible spending accounts
401(k)
Incentive opportunity
Life insurance
Short and long-term disability insurance
Paid vacation and holidays
Employee Assistance Program
Employee discounts
Tuition reimbursement
Adoption assistance
Terms and conditions apply, and benefits may differ depending on position.
#LI-MW1Valvoline Global provides equal employment opportunities to all employees and applicants for employment and prohibits discrimination and harassment of any type without regard to race, color, religion, age, sex, national origin, disability status, genetics, protected veteran status, sexual orientation, gender identity or expression, or any other characteristic protected by federal, state or local laws. Are you good at what you do? Join us.The Company has put a process in place to make its recruitment process accessible to any and all users. Reasonable accommodations will be provided, upon request, to applicants with disabilities in order to facilitate equal opportunity throughout the recruitment and selection process. Please contact Human Resources at 1-800-Valvoline or email 1-800Valvoline@valvoline.com to make a request for reasonable accommodation during any aspect of the recruitment and selection process. The contact information is for accommodation requests only; do not use this contact information to inquire about the status of applications.Requisition ID: 730
Vacancy caducado!